Procter & Gamble CIO, Filippo Passerini, lectured about frugal innovation at INCAE

Wednesday, 03 October 2012 00:00

INCAE, October 3, 2012. Filippo Passerini, Procter & Gamble's chief information officer (CIO) and group president of global business services gave a conference on "Frugal Innovation" at the Walter Kissling Gam campus of INCAE Business School in Costa Rica.

Passerini, who was visiting Costa Rica, has a successful career at Procter & Gamble and has received several awards for his contributions to the industry of information technology.

On September 14 he received the first annual Fisher-Hopper Prize for Lifetime Achievement in CIO Leadership, an honorary award from the Haas School of Business, University of Berkeley, for its innovative approaches in the use of information technology.

The "Frugal Innovation" is the idea of "doing more with less for more". It does not mean cheap or low quality innovation; quite the contrary. It is achieved through no 'scope creep', an incredible focus on execution, and a deliberate and strong consistency between goals and activity systems.

Passerini explained, "Is a new way of thinking, and is reinventing the way things are done." He shared the example of Tata's Nano car, which was designed for a $2,500 selling price and which required a drastically different activity system to deliver.

The conference was attended by students, staff and faculty members of INCAE, and representatives from Procter & Gamble in Costa Rica.

The Dean, Guillermo Selva, welcomed him and said it was an honor to receive him at INCAE.

Under Filippo´s leadership the GBS organization has created a business model that is considered unique and progressive in the Shared Services industry. The organization´s focus is on transforming the way business is done, driving growth, value and competitive advantage for P&G.

A native of Rome, Filippo earned his Doctorate in Statistics & Operating Research. He resides in Cincinnati, USA.